Privacy Policy

Last Updated: 18 November 2025

1. About Us

Welcome to SEDJUCE – The Sexy Store (“we”, “us”, “our”).
We are an online retailer specialising in women’s fashion and accessories.

We are committed to protecting your personal information and ensuring that your privacy is respected at all times.

Contact Email: contact@sedjuce.com
Business Structure: Sole Trader (United Kingdom)
Registered Owner: Shekar Reddy
Business Address: Withheld for privacy. Available upon request to law enforcement, regulators, or as legally required.

2. Personal Data We Collect

We collect personal data in order to operate our online store, process orders, and provide customer support.

Personal data you provide:

  • Full name

  • Email address

  • Phone number (optional)

  • Shipping address

  • Billing address

  • Payment details (processed securely by our payment partners)

  • Account login details (if you create an account)

Data collected automatically:

  • IP address

  • Device type

  • Browser type

  • Website activity (pages viewed, time on site)

  • Cookies and tracking technologies (see Section 9)

Data from third parties:

  • Shopify (store platform)

  • Payment processors including PayPal, Stripe, and Shopify Payments

  • Delivery carriers (e.g., Royal Mail, Evri, DPD)

  • Analytics tools such as Google Analytics and Meta Pixel

 

3. How We Use Your Data

We use your personal information to:

  • Process, fulfil, and deliver orders

  • Manage payments, refunds, and returns

  • Communicate updates about your order

  • Improve website performance and customer experience

  • Provide customer service

  • Send marketing emails (only with your consent)

  • Detect and prevent fraudulent activity

4. Legal Bases for Processing (GDPR)

We process your data under the following legal grounds:

  • Contract: To fulfil your order and deliver goods

  • Consent: For marketing emails and cookies

  • Legitimate Interest: To improve website functionality and prevent fraud

  • Legal Obligation: For tax, accounting, and regulatory compliance

5. How Long We Keep Your Data

We store personal data only as long as necessary:

  • Order records: 6 years (legal requirement)

  • Customer accounts: Until you ask us to delete them

  • Marketing subscriptions: Until you unsubscribe

  • Cookies: 1–24 months depending on type

6. Sharing Your Data

We never sell personal data.
We may share limited information with trusted partners who help us run the business:

  • Shopify (website platform)

  • Payment processors (Stripe, PayPal, Shopify Payments)

  • Delivery partners (Royal Mail, Evri, DPD, etc.)

  • Email marketing providers (e.g., Klaviyo or Mailchimp)

  • Analytics & advertising providers (Google, Meta)

All partners are GDPR-compliant and process data only on our instructions.

7. Your GDPR Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold

  • Correct inaccurate or incomplete data

  • Erase your data (“Right to be Forgotten”)

  • Restrict how your data is processed

  • Object to marketing or certain processing

  • Port your data to another provider

  • Withdraw consent at any time

To exercise any of these rights, email:
👉 contact@sedjuce.com

8. Marketing Communications

You will only receive marketing emails if:

  • You opt-in on checkout, or

  • You subscribe voluntarily on our website

You may unsubscribe at any time using the link in the email or by contacting us.

9. Cookies

Our website uses cookies and similar technologies for:

  • Essential website functions

  • Improving shopping experience

  • Analytics and performance tracking

  • Marketing and personalised advertising

When visiting our site, you may accept or manage cookie preferences through our cookie banner.

You can also disable cookies through your browser settings.

10. Payment Security

We do not store full payment card details.

All payments are processed securely by third-party providers using PCI-DSS certified technology, including:

  • Stripe

  • PayPal

  • Shopify Payments

  • Apple Pay / Google Pay (if enabled)

11. Children’s Privacy

This website is not intended for individuals under 16 years of age, and we do not knowingly collect children’s data.

12. International Data Transfers

Some service providers (Shopify, Google, Meta) may store data outside the UK/EU.

They use GDPR-approved safeguards such as:

  • Standard Contractual Clauses (SCCs)

  • Data Protection Agreements (DPAs)

13. Changes to This Privacy Policy

We may update this policy from time to time.
Any changes will be published on this page with an updated date above.

14. Contact Us

For privacy questions, data requests, or complaints, contact:
📧 contact@sedjuce.com

If you feel your data has been handled improperly, you have the right to contact the UK ICO (Information Commissioner’s Office).